In my content, I often refer to high value markers and low value markers.
These terms are actually short for high value attraction markers, and low value attraction markers.
But what does this mean, and why does it matter?
In this post, I’m going to basically describe what these terms mean, why I use them, and why they’re important.
The Basics Of Attraction, And Why It Matters
I’m in the business of helping people to improve their dating lives.
And for the most part, when it comes to dating problems, people tend to suffer from one or more of three very basic dating roadblocks.
- Attraction problems
- Social circle problems
- Failure to adequately and attractively socially engage
In order for someone to get to the point where they’re actually getting the chance to engage with potential partners and schedule dates, however, they need to first cross the threshold of being attractive enough to develop shared chemistry and attraction with the types of partners they want to date.
In other words, they need to be attractive enough to be desirable.
Understanding The True Nature Of Organic Attraction And Chemistry
Here’s the thing about attraction.
Some of it is controllable, while some of it isn’t.
You can’t control how tall you are.
You can’t control your bone structure.
You can’t control how deep-set your eye sockets are, or how much the base of your nose flares out, or how your teeth are shaped, etc.
In some isolated cases, surgery could, in theory, be used to fix a small range of physical attributes (you could get a nose job, get dental surgery, etc.).
But for the most part, you’re born with the genes you’ve got.
And that’s just how it is.
So when I coach people to help them increase their attraction, what I’m actually teaching them to do is to take control of all of the controllable metrics at their disposal, to help them increase the odds that other people will find them sexually desirable—as much as it is within their power to do so.
Let’s talk for a minute about attraction metrics.
What Are The Primary Sexual Attraction Metrics?
The primary sexual attraction metrics are basically the traits that men and women broadcast to the world that display how sexually desirable they would be as a potential romantic interest/partner.
And as a general rule, the better we get at displaying these traits, the more ‘attractive’ and ‘desirable’ we’ll tend to be.
For men, this means building:
- Tribal connections
- Leadership abilities
- An athletic body
For women, this means maximizing:
- Fertility cues
- Fidelity cues
Now, let’s talk about how high and low value markers fit into this discussion.
Low Value Markers And High Value Markers
Now that you understand the primary attraction metrics for men and women, it’s time to talk about what low value markers and high value markers actually are, and why they matter.
Value markers are signals that you send out to the world, to broadcast how sexually attractive and desirable you are on the dating marketplace.
Every signal you send out that displays desirability is labeled as a high value marker.
By contrast, every signal that you send out that displays a lack of desirability is labeled as a low value marker.
So when it comes to leveling up your attraction, the fundamental key is to display as many high value markers as possible, while displaying the fewest low value markers possible.
Value Markers Are Also Useful As Partner Vetting Tools
When you learn to identify high and low value behavior in potential dating partners, it’ll also help you in the process of deciding which dating partners may be a potential benefit to your life, and which ones may pose a potential detriment.
See, the untrained person really only has their life experience and instincts to guide them in the partner selection process.
This, unfortunately, makes it extremely easy to be taken advantage of by partners who may wish to deceive you, lie to you, manipulate you, etc.
By contrast, when you’re trained to spot high and low value markers in a person’s behavior and broadcasting signals, you become adept at spotting potentially critical signs that point to objective truths about this person’s inherent sexual desirability and long-term mate value.
I teach this to my clients because it’s a vital skill that they must learn if they want to navigate the dating marketplace successfully.
See, part of the reason for why dating is so hard for so many people is that very few people actually possess even basic partner vetting skills or dating skills.
Once an individual learns even the basic fundamentals of these skills, they equip themselves to have a much better experience in the dating arena.
But this information also helps them to increase their own dating marketplace value as well, by helping them to identify what behaviors they may be displaying that are being flagged as low value markers by the people they would actually like to date.
Most People Are Unaware Of Their Own Low Value Markers
Most people are actually unaware of the fact that they’re sending out low value markers to the potential dating partners they meet and engage with.
And what’s even more confusing is the fact that a lot of people are doing so while mistakenly believing that those markers are actually positive.
This can lead to a very confusing dating life, where people have a hard time pinpointing where their dating experiences are actually going wrong. This makes troubleshooting really difficult—and hence, why talking to a dating coach even once or twice can really help to figure out what the problem is.
This is, unfortunately, a very common issue that I see almost every day.
It’s part of the reason for why I do what I do, and why I always encourage people to try to learn about sexual value metrics, high and low value markers, and what these things mean to your overall attraction levels at the end of the day.
Books To Help You Level Up Your Own Attraction Markers, Starting Today
By Cindy M. Meston and David M. Buss
This book is a MUST READ for anyone who wants to understand the complex nature of female mating behavior from a scientific and real-life perspective.
By Helen E. Fisher
If you want to truly understand the brain chemistry behind stuff like love, lust, attraction, desire, infatuation, etc. Then this book is a MUST READ.
By Vanessa Van Edwards
Every alpha must learn how to be charismatic – and this book is a MUST READ due to how well Vanessa Van Edwards teaches these skills within it. If you want to master your own charisma and level up your ability to succeed with people, this book is crucial!
The Best Dating Books For Men
By Kezia Noble
My favorite all-around dating book for helping men to understand how to interface with women – with plenty of awesome insights that’ll doubtlessly help you with your dating game.
By John Gottman, Julie Schwartz Gottman, Doug Abrams, and Rachel Carlton Abrams
If you want to learn how to interface with women successfully – both in a dating capacity and in relationships, then this book is a MUST READ.
The Best Dating Books For Women
By Matthew Hussey
If you’re an alpha-minded woman who wants to increase your odds of dating success, then this book is a MUST READ.
By Stephan Labossiere
If you keep finding yourself getting stuck in the same dead-end situations with men who say one thing and do another, this book is a MUST READ. It’s full of practical wisdom to help women understand some of the confusing things men do and say while dating.
There you have it.
Now you understand what high value markers and low value markers are.
You also understand why they’re important, and why they’re valuable to learn and understand in the context of the dating marketplace.
I’ve said it before, and I’ll say it again.
Human mating behavior is all about survival.
And when it comes to survival, people will always attempt to select traits in partners that are going to help them create a better life (i.e. better odds for surviving and thriving) for themselves.
This is why attraction metrics actually work.
When you understand what humans are innately attracted to, and you learn to display the signals that match up with those desires, you put yourself into a much better position to increase your desirability and be noticed by other high value humans who are looking for those types of traits.
In other words, attraction matters.
Go with grace, my friends, and never give up your power.
Until next time…
Joshua K Sigafus.